Whiteboard animation videos are becoming more and more popular as a means of getting your important message out to the masses. Easily the most engaging form of video currently available, whiteboard animation videos also get the viewer to remember your message for much longer. And that’s what you want, isn’t it? Viewers to engage and remember your message.
At MrYScribe we call it The Grampa effect. You see, watching a whiteboard animation video is a bit like being a kid again, listening to Grampa tell one of his stories and he just happens to be illustrating the story at the same time. And, as a kid what did we long for – to hear the whole story. And many of us today can retell Grampa’s story again and again, that’s the power of remembering! Why? Because we were engaged!
But, if you’re going to invest your time and your hard-earned money into having a whiteboard animation video created, be careful where you spend your money. The power of engagement is created by seeing original drawings come to life, not some computer-generated clipart bouncing all over the screen. And the power of recall is helped by hearing a friendly human voice in conversational style produced in a professional recording studio.
Once you know you need a whiteboard animation video to tell your story, maybe to explain a product, train your workers, increase click-thru rates, educate an audience, decrease a website’s bounce rate, in fact anything, do your due diligence. Look for a company that uses real artists, provides original hand-drawn illustrations, employs scriptwriters, has a professional recording studio and backs themselves on quality. After all that’s what you’re paying for. If you’re wanting the best form of video, then make sure you get the best!